Campaign Planning.

  • Do you need a partner in crime or a delegation resource for creating a marketing plan? I’ve been doing this effectively for clients and in-house teams for over a decade. Let’s make your project easy, fun, and impactful.

  • Mid-Long Term Planning

    Align your corporate agenda, strategic infrastructure, and core marketing objectives into a detailed, actionable, and measurable plan for how to optimize your month, quarter, year or beyond.

    • Internal and stakeholder discovery.

    • Objective setting and KPI defining.

    • ROI forecasting.

    • Timeline building.

    • Action assignment and bolstering (internal and/or external).

  • "Quick Win" Planning

    Need something in the near term? Or evidence that I can actually bring value to your marketing department or yourself? Here’s a place we can start.

    • Blitz campagning.

    • Tedious project hand-offs.

    • Single project optimization.

    • Rapid sales support initiatives.

  • Campaign Prep

    The next campaign window is approaching, and you are very much involved with the current campaign. Be in two places at once and let me get the next initiative in motion for you.

    • Strategy brief development.

    • Strategic infrastructure analysis and utilization.

    • Campaign timeline framework and kickoff scheduling.

    • RFP development and resource vetting/negotiating.

  • Opportunity Audit

    Don’t know where to start? As someone who has been responsible for identifying marketing opportunities for in-house teams, I have to admit: A third-party perspective on what to say, and how/where to say it was always eye opening.

    • Campaign direction proposals.

    • Marketing “Menu Building,” showing scalable options for budget and forecasted outcomes.